Link to original video by Ben Rowlands Media

What is Skool? The TRUTH about Alex Hormozi NEW way to make $10,000 per month!

Summary of "What is Skool? The TRUTH about Alex Hormozi NEW way to make $10,000 per month!"

Short Summary:

This video explores Skool, a new online course hosting platform backed by Alex Hormozi, and compares it to its main competitor, Kajabi. The video discusses the features, pricing, and potential benefits of both platforms, highlighting the strengths and weaknesses of each. The speaker emphasizes the importance of building a community and leveraging online courses for income generation, while also cautioning against the potential for copycat strategies and the lack of privacy on public platforms like Skool.

Detailed Summary:

Section 1: Introduction & Overview

• The video starts by introducing Skool as a platform for building private online communities, similar to Facebook groups but with more control and flexibility.
• The speaker, a YouTuber with significant online presence, shares his experience with online course hosting platforms and his current use of Kajabi.
• He mentions the recent acquisition of Viably by Kajabi, leading to the launch of Kajabi Communities 2.0 with enhanced features.
• The speaker expresses his curiosity about switching to Skool while acknowledging the hype surrounding the platform due to Alex Hormozi's influence.

Section 2: Skool's Features & Pricing

• The video highlights Skool's pricing of $99 per month for one community area, including features like community forums, classrooms, calendars, gamification, and email broadcasting.
• The speaker criticizes the lack of detailed information about Skool's features on their sales page.
• He compares Skool's pricing to Kajabi's Pro plan, which offers a website, community area, course hosting, email marketing, and other features for around $200 per month.
• The speaker points out that Skool users will need to purchase additional services like website hosting and email marketing, increasing the overall cost.

Section 3: Transaction Fees & Kajabi Comparison

• The video addresses Skool's claim of having the cheapest transaction fees at 2.9%, contrasting it with Kajabi's 4.9% and Stripe's 4.9%.
• The speaker debunks this claim, stating that Kajabi has 0% transaction fees, meaning they don't charge extra on top of the payment gateway fees (like Stripe's 2.9%).
• He criticizes Skool's misleading information about transaction fees, highlighting the importance of transparency in online businesses.

Section 4: Skool's Features & User Experience

• The video showcases Skool's community area, highlighting its simplicity and familiarity for users accustomed to social media platforms.
• The speaker praises Skool's classroom feature, which allows users to manually mark courses as completed, unlike other platforms that automatically mark them upon clicking "next."
• He highlights Skool's gamification element with levels and leaderboards, encouraging engagement and motivation within the community.
• The speaker discusses the potential for using levels to create gated content and incentivize participation.

Section 5: Skool's Strengths & Weaknesses

• The video analyzes the strengths of Skool, including its ease of use, community features, and gamification elements.
• The speaker highlights the potential for Skool to become a viable alternative to Discord for community management.
• He acknowledges the potential for Skool to attract new users due to Alex Hormozi's influence and the platform's future development.
• However, the speaker also points out the lack of privacy on Skool, making it vulnerable to competitor research and copycat strategies.
• He emphasizes the importance of keeping business models and success metrics private for competitive advantage.

Section 6: Email Marketing & Customer Data

• The video discusses the importance of collecting customer data for email marketing and business stability.
• The speaker highlights the challenge of collecting email addresses on Skool, as it doesn't directly provide this functionality.
• He praises a Skool user, Hamza, for implementing a clever workaround by requiring email addresses during community signup.
• The speaker also points out the potential for using Skool's community questions to gather valuable customer insights.

Section 7: Discover Tab & Competitor Research

• The video explores Skool's Discover tab, which allows users to browse and discover other communities on the platform.
• The speaker highlights the potential for this feature to be used for competitor research, as it reveals the success metrics and strategies of other users.
• He argues that the public nature of Skool makes it vulnerable to copycat strategies, potentially leading to a loss of competitive advantage.
• He contrasts this with the privacy offered by platforms like Kajabi, where success metrics are hidden from public view.

Section 8: Conclusion & Recommendations

• The video concludes by recommending both Skool and Kajabi as viable options for online course hosting, depending on individual needs and preferences.
• The speaker encourages viewers to try both platforms and compare their features and ease of use.
• He emphasizes the importance of choosing the platform that best suits individual business needs and goals.
• The video ends with a call to action, encouraging viewers to explore other online course hosting platforms and learn more about the industry.