Swiss ep 2025 - action plan session - team 3.1
Short Summary:
Team 3.1 presented their action plan for the Swiss EP 2025, focusing on building a startup ecosystem in Ho Chi Minh City using an existing government-supported platform. Their plan involves achieving 5,000 verified tech startups by 2027, leveraging marketing (targeting 50 million impressions via TikTok, Meta, and Google with ecomy's help), VC support (including DBC referrals), and government funding (3 billion Vietnamese Dong committed). The success of this plan will establish Ho Chi Minh City as a regional innovation hub and boost Vietnam's global tech presence. The plan relies on a phased approach to user acquisition and startup verification, with specific yearly impression goals.
Detailed Summary:
The presentation outlines a plan to cultivate a thriving startup ecosystem in Ho Chi Minh City within two and a half years. The core strategy revolves around utilizing an existing government-built and supported platform.
Section 1: Vision and Goal:
The team emphasizes a win-win scenario, stating, "if we win we all win everyone in this room wins." Their ambitious goal is to onboard 5,000 verified technology companies by 2027. This differentiates them by focusing on a "real action plan" with measurable impact.
Section 2: Marketing and Branding Strategy:
A key component is a robust marketing campaign aiming for 50 million impressions. This will be achieved through collaborations with ecomy, TikTok, Meta, and Google, focusing on branding Ho Chi Minh City as an innovation hub. The plan includes phased targets: 10 million impressions in the first year, and 20 million in the subsequent two years. The existing platform's functionality is highlighted, encouraging attendees to sign up.
Section 3: Startup Acquisition and Support:
The team plans to attract startups through various channels. DBC's commitment to referring startups is mentioned, providing a crucial influx of companies. VC support will be leveraged to streamline the due diligence and investment processes, accelerating the ecosystem's growth. This data gathering will allow the government to assess startup quality.
Section 4: Funding and Partnerships:
Significant financial backing is secured. Ho Chi Minh City has committed 3 billion Vietnamese Dong (approximately $1 billion USD, though the exact conversion is unclear from the transcript). Verbal commitments from Alliance Mount and Jet Asia, along with Sentry, are also mentioned. The presentation stresses the collaborative nature of the project, emphasizing the partnership with EP as crucial for success. The speaker concludes by expressing the aim to elevate Vietnam's innovation to the global stage, starting from Ho Chi Minh City. A key quote summarizing the collaborative spirit is: "this is going to be a collaborative piece of platform that's going to help us all win to push the innovation and spirit of Vietnam to global stage from Min City".